Professional Certificate in Automotive Retail Marketing

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Overview

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Learning outcomes

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Course content

1

Marketing Strategies in Automotive Retail

2

Customer Relationship Management in the Automotive Industry

3

Digital Marketing in Automotive Retail

4

Market Research in Automotive Sales

5

Sales Techniques for Automotive Retail

6

Brand Management in the Automotive Sector

7

Advertising and Promotion in Automotive Retail

8

Customer Service in Automotive Sales

9

Strategic Planning in Automotive Marketing

10

Retail Operations in the Automotive Industry

11

Automotive Retail Marketing Fundamentals

12

Customer Relationship Management

13

Digital Marketing Strategies

14

Dealership Branding

15

Inventory Management

16

Pricing and Promotion Strategies

17

Sales Techniques and Negotiation

18

After-sales Service and Retention

19

Data Analysis for Decision Making

20

Ethical Practices in Automotive Retail Marketing

Duration

The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months

Course fee

The fee for the programme is as follows:
Fast track - 1 month: GBP £149
Standard mode - 2 months: GBP £99

Career Path

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Key facts

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Why this course

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Frequently asked questions

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A comprehensive course covering marketing strategies specific to the automotive industry, enhancing skills for professionals in automotive retail marketing.

Showcase your achievement with a professional certificate upon successful course completion.