Market Research and Analysis for Automotive Products
Expert-defined terms from the Professional Certificate in Automotive Marketing course at HealthCareStudies (An LSPM brand). Free to read, free to share, paired with a globally recognised certification pathway.
Automotive Market Research #
The systematic gathering, analysis, and interpretation of information about a market, about a product or service to be offered for sale in that market, and about the past, present, and potential customers for the product or service;